Video Marketing

Part social media, part digital video entertainment platform, TikTok aims to consistently connect users to the content they want to see. Though it hasn’t been around long, many marketing teams are pivoting to include TikTok marketing alongside other social media platforms in their video marketing strategy. But how did the platform rise to this scale […]

At QuickFrame, we put a high premium on ad creative. You can have the most cutting-edge product on the market, but if your video ads don’t sparkle, you’re going to have a hard time turning passive prospects into passionate consumers. That’s why, each month, we round up a selection of the best ad creative we’ve […]

With its engaging layout and visual appeal — not to mention its ubiquity — Instagram is essential to any marketing strategy. But to be effective, you need to understand the latest updates, including how to make the most of the Instagram algorithm. For example, the introduction of Instagram Reels — vertical, TikTok-like videos that are attention-grabbing and […]

Right now, digital video is a critical aspect of every marketing strategy, which makes YouTube essential for advertisers. But you might be wondering: how does your content get to the right audience? Through the YouTube algorithm. But what is the YouTube algorithm and how does it work? And how can you use it to maximize […]

Though it just emerged onto the social media scene in 2016, TikTok has already cemented itself as a staple in digital pop culture. It boasts an active user base of over 150 million in the U.S. alone, and on a global scale, its users collectively watch over one billion videos every day. Due to the platform’s […]

Today, six out of ten consumers say social media content influences their in-store shopping habits. It’s no wonder, then, that digital marketers are devoting even more time and resources to social media-based advertising strategies. Many of them (78%) are leaning heavily into influencer marketing to achieve their growth goals. Whether you’re new to the world […]

There aren’t many constants in the world, but we’ve found a few: death, taxes, and people really trying not to break their New Year’s resolutions in January. If you’re operating a brand in the health and wellness vertical, the end of Q4 and the beginning of Q1 are probably some of the most essential times […]

Influencer marketing has become a powerful catalyst for brand growth. It offers a way to connect with your audience authentically and impactfully. Thanks to the proliferation of this marketing strategy, there are plenty of great examples out there to give you a road map to success. Here are eight influencer marketing examples to inspire your […]

At QuickFrame, we put a high premium on ad creative. You can have the most cutting-edge product on the market, but if your video ads don’t sparkle, you’re going to have a hard time turning passive prospects into passionate consumers. That’s why, each month, we round up a selection of the best ad creative we’ve […]

When it comes to the fashion and beauty industry, digital experiences can be a bit harder to create than some other industries. But brands have successfully made it happen through virtual try-on experiences and effective video marketing campaigns.  Over the last five years especially, fashion and beauty brands have invested more than ever into their […]

The music is playing, the lights are twinkling, and the trees are decorated. That’s right — it’s the most wonderful time of the year! But after another hectic year, this holiday season may have caught many marketers by surprise, leaving them scrambling to make the most of their end-of-year marketing campaigns. Even with a short timeline, […]

Considering launching an influencer marketing campaign? Who can blame you? A majority of consumers — three out of four people — use social media for purchasing advice, and 69% of consumers say that they trust influencer recommendations. A lot of people follow and trust influencers, and these people can be a great ally in your fight […]