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Video Marketing

This image features a green background with a calendar in the middle. Around the calendar, there are small gifts, candy canes, and other holiday-adjacent items. This image represents the holiday video marketing timeline.

You Need To Update Your Seasonal Video Marketing Timeline

According to Think with Google, over a third of customers had already started holiday shopping — and 32% of those people had already made a purchase — by September 2023. Again, by September. Before Q4 had even started. And we’re expecting people to begin shopping just as early in 2024. With this massive wake-up call, marketing teams […]

Web Team·September 13, 2024·6 min read
This image features a person on a phone running. To the left, there is a gold medal. This image represents the digital marketing debrief for the 2024 Paris Olympics and Paralympics.

A Digital Marketing Debrief: The 2024 Paris Olympics and Paralympics

This past summer, we saw some incredible moments from athletes from around the world — not to mention some incredible marketing strategies come to life. From the best ads to the impact sports have on television viewership, let’s explore the 2024 Summer Olympics and Paralympics from a digital marketer’s perspective. Video Marketing At the intersection of […]

Web Team·September 12, 2024·1 min read
Video Marketing for the Holidays: Ideas and Production Tips

Video Marketing for the Holidays: Ideas and Production Tips

A strong video marketing strategy is essential year-round, but the holiday season is an especially important time for many advertisers. It’s even more important for small businesses. In a 2023 survey by American Express, a majority of small businesses — 66% of all businesses surveyed — said the holiday season is important to the financial success […]

Web Team·September 4, 2024·6 min read
This image features a person holding a phone with a shopping cart icon coming out of it. The image represents an explanation of mcommerce.

WTF Is Mcommerce?

Time to add another word to the digital marketing dictionary! Under the ecommerce umbrella, you’ll now find mcommerce — or mobile commerce — which consists of retail experiences available on mobile devices. Here, we’ll take a look at this topic, the opportunities available to advertisers, and everything they need to know to make the most […]

Web Team·August 28, 2024·6 min read
This image features two people, each holding gifts. The image represents the best practices for holiday marketing strategies.

Hacking the Holidays: Best Practices for Your Holiday Marketing Strategies

It’s our favorite time of the year: time to talk about holiday marketing strategies! (Seriously, we love it.) Some holiday ads feature bright lights and modern holiday trees, while others invoke emotions of nostalgia and showcase family traditions. Some tell intricate stories, while others just showcase the latest products. There’s no equation for creating the […]

Web Team·August 19, 2024·12 min read
This image is of two TV screens with people in each of them. On the outside of the TV screen, there are human arms flexing, to represent the strength of digital video advertising. Overall, this image represents the best QuickFrame videos for the month.

Video Ad Creative We Can’t Stop Thinking About | August 2024

At QuickFrame, we put a high premium on ad creative. You can have the most cutting-edge product on the market, but if your video ads don’t sparkle, you’re going to have a hard time turning passive prospects into passionate consumers. That’s why, each month, we round up a selection of the best ad creative we’ve […]

Web Team·August 6, 2024·4 min read
This image features a TV screen with school supplies in the middle. It represents the advertiser's guide to the back-to-school season.

Your Guide to Back-to-School Video Marketing

Backpacks. Notebooks. Pens. Glue sticks. Dorm room posters they’ll regret by spring semester. That’s right — we’re talking about back-to-school season. As the summer wraps up and students head back to the classroom, it’s a great time for relevant brands to connect with their back-to-school-related audiences. Here, we’ll explore how brands and video makers alike can […]

Web Team·July 26, 2024·7 min read
This image is of two TV screens with people in each of them. On the outside of the TV screen, there are human arms flexing, to represent the strength of digital video advertising. Overall, this image represents the best QuickFrame videos for the month.

Video Ad Creative We Can’t Stop Thinking About | July 2024

At QuickFrame, we put a high premium on ad creative. You can have the most cutting-edge product on the market, but if your video ads don’t sparkle, you’re going to have a hard time turning passive prospects into passionate consumers. That’s why, each month, we round up a selection of the best ad creative we’ve […]

Web Team·July 2, 2024·4 min read
This image shows a person holding a calendar, representing Video Marketing in 2024: An H1 Recap.

Video Marketing in 2024: An H1 Recap

So far in 2024, we’ve seen memorable ad campaigns, Upfronts, ads that (seriously) missed the mark, new ad tech, Cannes Lions, even newer ad tech — and we’re only halfway through. Let’s look back on some key topics, trends, and insights from the first half of 2024 — and take a peek at what we […]

Web Team·June 28, 2024·7 min read
This image features people looking away from a TV screen with a smiling stress ball on the screen. The image represents what happens when video marketing goes wrong.

What Happens When You Get Video Marketing Wrong

We know it’s not what you want to hear, but there are a ton of ways video marketing can go wrong. As we saw with Apple’s recent “Crush” ad, even massive brands “miss the mark” (their words, but it was what we were going to say, too).  As Ad Age points out, it’s certainly not […]

Web Team·June 26, 2024·6 min read
In this photo, multiple people are sitting and watching a TV with Roku, FireTV, and AppleTV logos. This image is meant to represent the audience who uses CTV programs and OTT devices.

Where’s the Audience? User Demographics by CTV and OTT Platforms

As the Connected TV (CTV) and Over-the-Top (OTT) industries continue to boom, your business is likely interested in (or, at least, learning about) advertising in this space. While we don’t need to convince you of the importance of the industry, you might still be wondering exactly how much growth is occurring. We’re so glad you […]

Web Team·June 18, 2024·10 min read
This image is of two TV screens with people in each of them. On the outside of the TV screen, there are human arms flexing, to represent the strength of digital video advertising. Overall, this image represents the best QuickFrame videos for the month.

Video Ad Creative We Can’t Stop Thinking About | June 2024

At QuickFrame, we put a high premium on ad creative. You can have the most cutting-edge product on the market, but if your video ads don’t sparkle, you’re going to have a hard time turning passive prospects into passionate consumers. That’s why, each month, we round up a selection of the best ad creative we’ve […]

Web Team·June 10, 2024·4 min read